FINANCIAL LITERACY TRAININGS WERE HELD AT SSU
On April 23, at Sumgait State University, the next trainings were held for the collaborators of Sumgait State Technical College under SSU and Sumgait State University on the topics of "Easy credit and neuromarketing", as well as "Digital payments and consumer budget".
Zulfiyya Hajiyeva, the senior lecturer of the department of Business Organization and Management of the faculty of Economics and Management, PhD in Economics, opened the training, greeted the participants and gave the floor to the speakers.
The dean of the faculty of Economics and Management associate professor Aynura Yahyayeva informed that the relevant topic was chosen for the next training, and emphasized that the event, which will be held under the guidance of Rauf Aghayev, an expert of the Central Bank, and Parvin Gahramanova, a senior specialist of the Bank"s department of Consumer Affairs, will be useful for the participants.
The training started with a talk by an expert Rauf Agayev about the easy way to obtain loans offered with minimal documentation through online loan orders. Noting that neuromarketing is based on brain reactions, acquiring customers by building a marketing strategy, Parvin Kahramanova gave extensive information about the relations of consumers with banks.
The training, which continued with the interactivity of the event participants, was continued by answering various questions.
TRANSLATED BY: LANGUAGE AND TRANSLATION CENTER